Meet the Jury Interview
Issam N. Amrani
We’re pleased to welcome Issam N. Amrani, Founder and Chief Creative Officer of Fledge Brand Consultancy, to the jury of the 2026 US International Awards. With more than 25 years of experience across advertising, brand strategy, and design, Issam has built a career defined by intention. His work spans Africa, the Middle East, and Europe, guiding brands through launches, transformations, and long-term narrative building with a disciplined, story-first approach.
A seasoned judge and creative leader, Issam is known for carving clarity out of complexity—aligning strategy, design, and storytelling into coherent systems that endure beyond campaign cycles. In this interview, Issam shares more about his path, the standards that recognition should reflect, and why the strongest corporate films say less—but mean more.